A video wall is a group of digital screens tiled together to form one large display surface. Controlled by software and hardware, these walls can show high-resolution content on a massive scale—ideal for advertising, information sharing, and customer engagement.
Whether you’ve seen them lighting up Times Square or powering an operations center, video walls are everywhere. But how do they work—and are they right for your business? Let’s break it down in plain English.
TLDR Key Takeaways
A video wall is a collection of screens (usually LED or LCD panels) arranged in a grid to function as one large display. These screens can either show a single image across the entire wall or split into multiple segments showing different content.
Key features:
Recommended: What Is Digital Signage? Here’s How It Can Help Your Business
To understand how video walls operate, you need to know the four essential components that make them tick:
These are the actual screens that form your video wall. Common types include:
This is the brain behind your video wall. A processor:
Choose between:
If the processor is stored far from the display, extenders carry the video signal across long distances without losing quality—perfect for IT closets or secure server rooms.
This is the hardware interface used to control the system. Options include:
Video walls do more than just look impressive—they’re a smart investment for communication, branding, and engagement.
If you want to get creative with digital signage, video walls grant you the ability to think outside the box.
Educating customers about your product can encourage them to take the next step and try it out. An interactive video wall is a perfect way to entice people to learn more about your business.
The best part?
Video walls offer many compelling interactive features. For example, touchscreens enable customers to get up close and personal with your display.
Educational opportunities for customers include:
The professional world is fast-paced, and change is always just around the corner.
Policies change, menus get updated, and branding images get tweaked. Traditionally, that meant ordering expensive new signs and materials to keep up with the changes.
Video walls eliminate that expenditure of time and money.
If corporate HQ updates your menu, it only takes a few minutes to upload the new one to your video wall. The same is true for all recent changes and updates to information.
Video walls are used in virtually every industry. Here are the top five:
Universities can use video walls to make education more dynamic and exciting.
Instead of falling asleep to boring lectures, students can engage with interactive video walls to improve engagement and retention.
Beyond that, uses for video walls on college campuses include:
You can’t beat a video wall if you want to get the word out about your business. Taking a quick walk through Times Square is proof of this. A large LED display will make your ad far more noticeable.
You also get the chance to incorporate video, animation, and other forms of dynamic content to showcase your core values and brand quality.
There’s nothing worse than trying to keep up with a corporate meeting on a dimly-lit projector. A video wall will provide a bright, vibrant, and interesting display to make your meeting room more engaging.
Bar and restaurant owners always want the largest TV to show the big game. Well, there’s nothing bigger than a massive video wall.
The people in the nosebleeds still paid good money for their seats. Providing a massive video wall will ensure everyone in the arena keeps up with the action.
Here’s a quick checklist to help guide your decision:
A projector casts an image onto a surface, while a video wall is made of self-lit screens. Video walls are brighter, more reliable, and offer better resolution in well-lit environments.
Yes! Touchscreen overlays and sensors can turn your video wall into a fully interactive experience, ideal for kiosks, wayfinding, or digital retail.
Costs vary depending on size, resolution, interactivity, and hardware. A basic setup might start at $5,000, while larger or more complex systems can exceed $100,000.
Video walls use CMS (content management systems) like Wallboard to schedule, update, and control content remotely, without needing a developer.
At Wallboard, we help businesses build and manage stunning digital signage solutions—including video walls. Whether you need an interactive lobby center piece or a large-format advertising wall, our platform makes it easy to deliver dynamic, data-connected content. Contact us today to explore your video wall options!
%20(1).webp)
.png)
